Challenge

The premise of the project was to create a brand from assumptions / strategy to visual identity including naming. The result – the client, after choosing the brand positioning, received a modernist minimalist design, which we were extremely pleased with. The project was implemented in the fall of 2022.

Concept

The design is reminiscent of the interwar period and modernism. Eclectic style is mixed with modernity, wrapped in minimalism with muted colors (green, earth colors and muted gold).
We wanted it to be clean and subtle but stylish.